Becky Jefcoate

Practitioner Research Associate, Collections and Wellbeing

Becky is interested in using creative research methods and exploring participatory engagement which supports the positive wellbeing of individuals and communities.

Her current research and practice-based work at the Fitzwilliam explores how young adults wellbeing and happiness can be improved by their engagement with museums, their stories, spaces and places. This supports the museum’s strategic ambition ‘the health and wellbeing of our audiences, artists and collaborators is improved through engaging with the Fitz.’

Becky was Museum Director of the Cartoon Museum where she led a transformative redevelopment project creating new immersive galleries, experiences and creative programmes. As Founding Director and CEO of Wells Maltings, she oversaw the development of a former Maltings building into an award winning cultural heritage visitor attraction. She has delivered innovative audience development, interpretation and co-curation initiatives for Museum of London, English Heritage, National Trust, Royal Academy of Arts, UCL Bloomsbury Theatre and Royal Opera House. Since 2007 Becky has also worked as an independent consultant and researcher supporting UK wide clients advising on and delivering wellbeing, strategic audience development, programming, interpretation and community co-creation projects.

In 2023, Becky was awarded an Arts Council DYCP research grant exploring International Museums for Wellbeing and Happiness. She has a BA in Archaeology and English Literature from the University of Wales, Lampeter and is a Fellow of the Royal Society of the Arts.